SOLUTIONS
Accessibility That Protects Your Customers and Your Business
About one in four US adults lives with a disability, so a site they can't use is both a customer you can't serve and a lawsuit waiting to happen. We audit and remediate to WCAG 2.2 AA, the current standard behind ADA accessibility, so your store works for everyone and stands on solid ground.
Accessibility usually gets framed as a compliance chore, which badly undersells it. About one in four US adults lives with a disability, so a store that locks them out leaves real revenue on the table while inviting a lawsuit at the same time. Web accessibility complaints have climbed year after year, and ecommerce sites are the single most common target.
The good news is that the same work protecting you legally also makes your site better for everyone. Captions help in a loud room as much as they help a deaf user, strong contrast helps anyone reading in bright sun, and clean keyboard navigation lets power users fly through checkout. We audit and remediate to WCAG 2.2 AA, the current version of the standard regulators point to, and we build accessibility in from the start rather than bolting it on at the end.
The work that keeps you out of court also makes your site better for every customer you have.
Accessibility Audit
You can't fix barriers you haven't found, so we begin by testing your site the way people with disabilities actually use it. Automated scanners catch only about a third of issues, which is why we pair them with manual testing, real keyboard navigation, and screen reader checks to find what software misses. You get a clear report of every barrier, ranked by severity and tied to the specific WCAG criterion it fails, so remediation becomes a worklist instead of a guessing game.
WCAG 2.2 AA Remediation
WCAG defines what an accessible site looks like, and version 2.2, published in 2023, is the current one. Most US regulations and legal settlements still reference 2.1 Level AA as the baseline, and because 2.2 builds directly on 2.1, meeting 2.2 AA covers both. We remediate against that standard, fixing the markup, structure, and interactions that create barriers, working alongside your developers or handling the code ourselves. One thing worth saying plainly: no overlay widget or accessibility plugin makes a site compliant, whatever the ads promise, and regulators have made that clear. Real accessibility lives in the code.
Screen Reader Optimization
For blind and low-vision users, the screen reader is the website. We make sure yours reads in a sensible order, that images carry meaningful alt text, that buttons and links say what they actually do, and that custom components like dropdowns and modals announce themselves correctly through ARIA. We test with the screen readers people really use, including NVDA, JAWS, and VoiceOver, because passing an automated check and being usable by an actual person are two different things.
Color Contrast & Typography
A surprising share of accessibility problems are visual and simple to prevent. Text that's too light against its background, link colors that blend into body copy, and type that shrinks past readable all shut people out, and they cost you conversions from everyone squinting at a phone in daylight. We bring contrast ratios up to WCAG thresholds, make sure color is never the only thing carrying meaning, and keep type readable and resizable. This is also the point where brand and accessibility have to get along, and we make sure they do without flattening your design.
Form & Navigation Accessibility
Forms and menus are where accessible design gets tested hardest, because they're interactive and unforgiving. We make sure every field has a proper label, that errors get announced and explained rather than just flashed in red, and that someone can complete a checkout or contact form using nothing but a keyboard. Navigation gets the same care, with logical focus order, visible focus states, and skip links so keyboard users aren't tabbing through your entire menu on every page. If a customer can't check out without a mouse, you don't have a checkout problem, you have a revenue problem.
Ongoing Accessibility Monitoring
Accessibility isn't a certificate you earn once and frame. Every new product, page, and plugin is a chance to introduce a fresh barrier, which is why a site that passed last year often doesn't today. We set up ongoing monitoring to catch regressions as they appear and fold accessibility checks into how your site gets updated, so compliance holds steady instead of quietly eroding between audits.
Accessibility Statement & Policy
A public accessibility statement does more work than people expect. It tells users which standard you meet and how to reach you if they hit a barrier, and it demonstrates good faith if your compliance is ever questioned. We help you publish an honest, specific statement rather than copied boilerplate, and pair it with internal practices so the commitment behind it is real.
Frequently Asked Questions
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For many US businesses, the ADA has been applied to websites, and ecommerce sites are the most common lawsuit target. Public-sector sites face direct requirements, and in the EU the European Accessibility Act took effect in June 2025. We aren't a law firm, so for your specific obligations, talk to counsel. Our job is making the site itself meet the technical standard.
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Version 2.2 adds new success criteria on top of 2.1. Because it builds on the older version, meeting 2.2 AA also satisfies 2.1 AA.
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No. Courts and regulators have rejected that claim repeatedly. Genuine accessibility is built into the code, not bolted on with a script.
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No. Accessible design is just good design, and we keep your brand fully intact while meeting the standard.
Don’t Wait for a Lawsuit
Whether you're getting ahead of this or you've already received a complaint, accessibility is fixable, and the earlier you start the cheaper it gets. Let's audit where you actually stand.